Sara Campbell and Blue Ewer launch the Blue Mile

Branded imagery, core social message and ambassadors where the key ingredients to the media launch of the Blue Mile - Race for the Environment. The launch, which took place over the Olympic Open weekend attracted Paul Deighton, CEO for London 2012 and a host of regional business leaders. Some of the results can be viewed on the following link

http://issuu.com/sportenvironment/docs/thebluemile_media

Blue Ambassador Sara Campbell is interviewed by Chris Harvey for The Telegraph, and gives a candid view on how she became a World Champion Freediver.

Sara Campbell took up freediving three years ago to escape the traumas of life on dry land. Already the world record holder for descending to 96m on one lungful of air, she now has her sights on even greater depths.

For the full article click here: http://www.telegraph.co.uk/sport/othersports/diving/5443180/Sara-Campbell-working-under-pressure.html

Sara Campbell

World record holder and BLUE Ambassador, Sara Campbell was on BBC Breakfast and ITV’s This Morning talking about her 96m world record dive. Sara who will be in the UK for selected speaking engagements and media opportunities talked about her next challenge to become the first female to break the 100m record. visit www.theblueproject.org/saracampbell if you would like to know more about Sara. You can also book her for your speaking event here at Sport Environment.

36 year old world champion freediver and BLUE Ambassador, Sara Campbell, talks to Health and Fitness Magazine about her unusal sport of choice and how she came to take up the sport just two years previously.  Freediving and freediving well is one of the most magical expressions of human movement.  It has the grace of ballet and the physical exertion of an extreme sport.  Ane when you combine these with the beauty of deep blue water, you have something that is literally, breathtaking.

Click here to view th full article, courtesy of Health & Fitness Magazine (Sept/Oct 2008)